The best champions out of lane to counter Brand include Kalista, Lucian, and Aphelios. These champions are all great at countering Brand with win rates over 55%. Even if these Brand counter picks are not chosen in the same position as you, it's not smart to take him into any of these matchups. They will likely win against Brand.
Conversely, if the opposing team brings either Karthus or Rumble, you should seriously consider selecting him, as he easily beats these selections with win rates over 54% against each ofthem.